Product
Buyer Intent Data

Collect and use first party buyer intent data in your marketing ops with minimal configuration.
Data Platform

Collect and manage your visitor data with our built-in warehouse capabilities and collection APIs.
Account Reveal

Identify hidden visiting accounts with buying intent to supercharge your pipeline.
Deep Tracking

Precision visitor tracking - Evolved for a cookie-less future.
Lead Alerts

Receive real-time alerts for qualified leads and target accounts as they reach milestones.
Lead Tracking

Track your leads in real-time and use customer data in your marketing operations and sales enablement.
Segment and Qualify Your Leads
Segmentation

Real-time segmentation based on profile, account, and behavioral data.
Lead Scoring

Real-time rule-based lead scoring, predictive modeling, CRM sync
Solutions
Data-Driven Marketing
Customer Journey Tracking

Track the entire journey of your customers as they engage with your content and website events
Buyer Personas

Aggregate touchpoints across channels for unified single customer view. Use this as the single source of truth for scoring and personalization.
Lead Qualification

Qualify your audience in real-time and setup triggers with our visitor intelligence API
B2B Google Analytics Alternative

B2B visitor analytics, event analysis, source/channel information, campaign attribution with real-time reports.
B2B Advertising

Retargeting of qualified audiences, lookalike modeling, MQL replication
For Strategies
Product-Led Growth

Acquisition of PQLs, routing high ACV deals, activating lead milestones
Personalized Marketing

Create real-time audiences. Personalize website expriences for qualified visitors in real-time.
Account-Based Marketing

ABM, B2B retargeting, and experience personalization
Revenue Operations

Unified sales and marketing data and attribution
Departments
Marketing

Solutions for the marketing function
Sales

Solutions for the sales function
Job Roles
Marketing Leadership

Solutions for B2B marketing leaders
Marketing Ops

Solutions for marketing operation executives
Sales Ops

Solutions for sales operations and RevOps leaders
Revenue Marketing

Solutions for CROs and revenue marketing teams
Customers
Plans
Resources
Blog

Learn everything B2B marketing
Integrations

Bring your Sales and Marketing processes together
Bridge

Sync first-party intent data between Marketing and Sales Ops
Help Center

Read support documentation for our product
Docs

API documentation for developers
About

Learn about our mission and values
Marketing Resources

Articles and guides for marketing success
Salespanel Podcast

Tips and tricks from leaders in B2B and SaaS marketing
Knowledge Nuggets and Playbooks

Insights and actionable ideas you can use to step up your game
Login Try it for free

Product

Buyer Intent Data

Collect and use first party buyer intent data in your marketing ops with minimal configuration.
Data Platform

Collect and manage your visitor data with our built-in warehouse capabilities and collection APIs.
Account Reveal

Identify hidden visiting accounts with buying intent to supercharge your pipeline.
Deep Tracking

Precision visitor tracking - Evolved for a cookie-less future.
Lead Alerts

Receive real-time alerts for qualified leads and target accounts as they reach milestones.
Lead Tracking

Track your leads in real-time and use customer data in your marketing operations and sales enablement.
Segment and Qualify Your Leads
Segmentation

Real-time segmentation based on profile, account, and behavioral data.
Lead Scoring

Real-time rule-based lead scoring, predictive modeling, CRM sync

Solutions

Data-Driven Marketing
Customer Journey Tracking

Track the entire journey of your customers as they engage with your content and website events
Buyer Personas

Aggregate touchpoints across channels for unified single customer view. Use this as the single source of truth for scoring and personalization.
Lead Qualification

Qualify your audience in real-time and setup triggers with our visitor intelligence API
B2B Google Analytics Alternative

B2B visitor analytics, event analysis, source/channel information, campaign attribution with real-time reports.
B2B Advertising

Retargeting of qualified audiences, lookalike modeling, MQL replication
For Strategies
Product-Led Growth

Acquisition of PQLs, routing high ACV deals, activating lead milestones
Personalized Marketing

Create real-time audiences. Personalize website expriences for qualified visitors in real-time.
Account-Based Marketing

ABM, B2B retargeting, and experience personalization
Revenue Operations

Unified sales and marketing data and attribution
Departments
Marketing

Solutions for the marketing function
Sales

Solutions for the sales function
Job Roles
Marketing Leadership

Solutions for B2B marketing leaders
Marketing Ops

Solutions for marketing operation executives
Sales Ops

Solutions for sales operations and RevOps leaders
Revenue Marketing

Solutions for CROs and revenue marketing teams
Customers
Plans

Resources

Blog

Learn everything B2B marketing
Integrations

Bring your Sales and Marketing processes together
Bridge

Sync first-party intent data between Marketing and Sales Ops
Help Center

Read support documentation for our product
Docs

API documentation for developers
About

Learn about our mission and values
Marketing Resources

Articles and guides for marketing success
Salespanel Podcast

Tips and tricks from leaders in B2B and SaaS marketing
Knowledge Nuggets and Playbooks

Insights and actionable ideas you can use to step up your game
Login Try it for free

Double Your 
Over The Next Few Weeks.

With industry-leading match rates, identify, qualify, and target visiting accounts as soon as they land on your website and reveal buying behavior.

Make previously hidden opportunities an integral part of your growth strategy.

GET STARTED
Account Reveal
Account Identification With Highest Match Rates!
Account Identification With Highest Match Rates!

Visitor deanonymization for up to 67% of your visitors.

Customer Journey Tracking
Customer Journey Tracking

Customer journey tracking across platforms, tools, and domains in real-time.

Lead Scoring
Lead Scoring

Prioritize and score your hottest leads and empower your sales team with sales-ready prospects.

Behavioral Data
Behavioral Data

Real-time buyer intent data ready to power your personalization and customer engagement efforts.

Advanced Tracking
Advanced Tracking

Salespanel helps you set up advanced cross-domain tracking functionalities ready for the cookie-less future.

Tailored Pricing
Tailored Pricing

Have specific requirements that don't match our standard pricing plans? We can customize your pricing as per your volume and feature requirements.

Leading brands trust Salespanel

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Maria Gracia Gomez

Salespanel has provided much needed sales intelligence to our sales reps which helps them close more deals. Overall, Salespanel has been super helpful for us and the team is extremely happy.

Maria Gracia Gomez Sales Operations Executive,
ADvendio
ADvendio Logo
Deanonymize B2B accounts in your funnel and populate your pipeline with target accounts

Deanonymize B2B accounts in your funnel and populate your pipeline with target accounts

Salespanel reveals accounts from your website with high accuracy to help you understand the efficacy of your campaigns and identify target accounts when they enter your funnel. With industry-leading match rates, Salespanel fills your pipeline with qualified leads who were already on your website but hidden from your sight.

Reveal customer journeys in real-time

Reveal customer journeys in real-time

Salespanel begins tracking your customers from their very first visit, uncovering the lead source and marketing attributes behind the journey. It then continues to track the journey in real-time across platforms and domains using intelligent tracking that can work independent of cookies! When a lead finally signs up (using any webform, email, live chat, or meeting scheduling tool), the software connects the B2B human buyers with their account journeys for end-to-end customer data.

Segment and score your leads

Segment and score your leads

Salespanel helps you segment and score, not just accounts, but also individuals in real-time using various firmographic and behavioral data attributes. And, you can use the same attributes to score your leads. Don't want to do the hard work? Use Salespanel's automatic scoring solution that uses AI and machine learning to qualify leads in real-time.

Fast-track high ACV deals to sales while personalizing their experiences

Fast-track high ACV deals to sales while personalizing their experiences

Salespanel qualifies accounts from your website to help you personalize their experiences as soon as they show up on your website. The product processes intense qualifying operations in real time, making website triggers, messages, pop-ups, and similar actions show up instantly. You can also notify your reps about highly qualified prospects to help them start communication when leads are already showing intent. Reach out to qualified accounts fast and close them faster!

Get real-time alerts to your sales reps

Get real-time alerts to your sales reps

Salespanel can generate real-time alerts via email, Slack, and other channels based on your requirements. You have the flexibility to set up a system that generates alerts either when new leads are identified or when qualified leads demonstrate buying intent. As soon as an opportunity arises, your representatives can immediately begin working on the lead.

Sync lead intelligence to your CRM

Sync lead intelligence to your CRM

Reading and understanding hundreds of activity logs and data points across different channels can be a huge chore and a waste of time for your sales reps. Salespanel uses AI to transform complex customer profile and behavioral patterns into a few sentences of crucial sales insights. This information, along with your leads, are directly synced to your CRM. Forget the need of extensive study and guess work, your sales reps can focus on what they do best - closing more deals!

What our customers say

I love SalesPanel. It has been awesome for me since implementing it 3-4 weeks ago. Opens up another world for me. Keep it up.

Sebastian Schneider

Sebastian S.

Wertikalwerk GmbH Logo
Great tool for lead management and qualification

Great and fast support, always a solution ready Plenty of documentation in form of videos and blog articles And great features like lead scoring, segmenting, tags, visitor attributes and activities And the best thing it is easy to integrate in your other tools

Christina Pillmair

Christina Pillmair

Testify Logo
Great product and support

Salespanel allows us to keep track not only of the companies visiting our website but also the specific persons who have interacted with our website. The staff at Salespanel are quick to answer and gives great support.

AM

Andreas Magnusson

E-Tron Logo

I love SalesPanel. It has been awesome for me since implementing it 3-4 weeks ago. Opens up another world for me. Keep it up.

Sebastian Schneider

Sebastian S.

Wertikalwerk GmbH Logo
Great tool for lead management and qualification

Great and fast support, always a solution ready Plenty of documentation in form of videos and blog articles And great features like lead scoring, segmenting, tags, visitor attributes and activities And the best thing it is easy to integrate in your other tools

Christina Pillmair

Christina Pillmair

Testify Logo
Great product and support

Salespanel allows us to keep track not only of the companies visiting our website but also the specific persons who have interacted with our website. The staff at Salespanel are quick to answer and gives great support.

AM

Andreas Magnusson

E-Tron Logo
Great tool to identify, track, and qualify leads

You can see who visited your website, what pages they visited and how many times. You can add scoring to your leads. You can create your own segments and send your team automated exports. And the support is great!

SV

Stefanie Verhoeven

Mind Wise Logo
This works great for B2C as well as B2B

The analytics work on a number of levels for us. We can follow indididual journeys or study group behaviour. This is helping to resolve content, logic issues quickly. Hard to quantify future visitor behaviour in money terms right now, but the trends are improving based on changes we are making from the reports so the ROI is looking very positive.

CM

Christian Marriott

Otherlife Logo
Salespanel is a game changer

What is most helpful about Salespanel is how easy it is to get started, just drop your tracking snippet into your site and you're up and running.

Stephen Anderson

Stephen Anderson

Regrid Logo
Great tool to identify, track, and qualify leads

You can see who visited your website, what pages they visited and how many times. You can add scoring to your leads. You can create your own segments and send your team automated exports. And the support is great!

SV

Stefanie Verhoeven

Mind Wise Logo
This works great for B2C as well as B2B

The analytics work on a number of levels for us. We can follow indididual journeys or study group behaviour. This is helping to resolve content, logic issues quickly. Hard to quantify future visitor behaviour in money terms right now, but the trends are improving based on changes we are making from the reports so the ROI is looking very positive.

CM

Christian Marriott

Otherlife Logo
Salespanel is a game changer

What is most helpful about Salespanel is how easy it is to get started, just drop your tracking snippet into your site and you're up and running.

Stephen Anderson

Stephen Anderson

Regrid Logo

Account Reveal Plan includes

Visitor Intelligence Essentials for B2B data-driven marketing

  • Real-time visitor tracking
  • Track Webforms, live chats, exit popups. No configuration required
  • Track standalone hosted marketing/webinar landing pages
  • Track visitors from newsletters
  • Email tracking with Gmail, Outlook
  • Reverse IP lookup
  • Form submission and abandonment tracking
  • Button clicks, video plays tracking with custom events
  • Snooze or block a visitor
  • Campaign tracking with UTM parameters
  • Geolocation tracking
  • Multiple touchpoints and referrer tracking
  • Exclude team members and URLs

Sales Intelligence and Customer Journey Tracking For sales ops, business intelligence

  • Historical activity tracking
  • Track buyer customer journeys
  • Profile enrichment for Person and Company Leads
  • Instant notifications on Lead qualification
  • Email link click tracking for Gmail and Outlook
  • Lead activity alerts
  • Filter new, active, returning, and slipping away Leads
  • Real-time Lead activity data-sync to CRM with touchpoint information and important meta attributes

Management

  • Role-based access to Leads, features, and integrations
  • Assign Leads to teammates
  • Send Leads to specific teammates via email
  • GDPR-compliant tracking and PII protection
  • Quick actions to share Leads and export triggers
  • Upgrade, downgrade, or pause subscription
  • Do-not-track configurations

Integrations

  • CRMs: Pipedrive, Salesforce, Zoho, Copper, Close
  • Mailchimp, Intercom, Calendly
  • WordPress, Wix, Webflow
  • Google Chrome, Gmail, Outlook
  • Zapier, Make(Integromat), Cookiebot
  • Facebook Lookalike Audiences
  • Linkedin Insight Tags
  • Google Ads remarketing
  • Twitter Website Activity Custom Audiences
Works with all major newsletter and cold email software products View all Integrations

Real-time Audiences For marketing ops, product-led growth, revenue acceleration

  • Real-time visitor segmentation based on customer journey data points
  • Import your own first-party data and use it in segmentation
  • Triggers to route, assign, and tag qualified leads
  • Triggers to pass on qualified leads to CRMs, Newsletters, Zapiers, and webhooks

Customer Data Platform

  • 365-day data retention
  • CRM Integrations
  • Collect data from web, mobile apps, and servers
  • Data collection and management APIs
  • Tag management support. Works with leading utilities.
  • Warehouse-based storage for reporting and analysis
  • Warehouse sync frequency: 30 minutes
  • Store visitor/customer traits. Import your own first-party data.

Reporting

  • Real-time website and event reporting
  • Acquisition reporting: source, channels, landing pages, forms submitted, campaigns
  • Engagement reporting: events, event categories, pages, screens, tags
  • Segment level reporting: analyze your qualified visitors
  • Export audiences with tags, landing pages, first and last touches, UTM parameters
  • Continuous data aggregation. Fresh data appears within 30 minutes

API

  • Identify Leads API
  • Configurable website tracking
  • Custom event API
  • Apply tags API
  • GDPR-compliant Consent API
  • REST API
  • Webhooks

Support

  • Training videos and documentation
  • Email and chat support
  • 18x5 availability
  • Add-on: Professional services available

Account Reveal Plan includes

Visitor Intelligence Essentials for B2B data-driven marketing

  • Real-time visitor tracking
  • Track Webforms, live chats, exit popups. No configuration required
  • Track standalone hosted marketing/webinar landing pages
  • Track visitors from newsletters
  • Email tracking with Gmail, Outlook
  • Reverse IP lookup
  • Form submission and abandonment tracking
  • Button clicks, video plays tracking with custom events
  • Snooze or block a visitor
  • Campaign tracking with UTM parameters
  • Geolocation tracking
  • Multiple touchpoints and referrer tracking
  • Exclude team members and URLs

Real-time Audiences For marketing ops, product-led growth, revenue acceleration

  • Real-time visitor segmentation based on customer journey data points
  • Import your own first-party data and use it in segmentation
  • Triggers to route, assign, and tag qualified leads
  • Triggers to pass on qualified leads to CRMs, Newsletters, Zapiers, and webhooks

Sales Intelligence and Customer Journey Tracking For sales ops, business intelligence

  • Historical activity tracking
  • Track buyer customer journeys
  • Profile enrichment for Person and Company Leads
  • Instant notifications on Lead qualification
  • Email link click tracking for Gmail and Outlook
  • Lead activity alerts
  • Filter new, active, returning, and slipping away Leads
  • Real-time Lead activity data-sync to CRM with touchpoint information and important meta attributes

Customer Data Platform

  • 365-day data retention
  • CRM Integrations
  • Collect data from web, mobile apps, and servers
  • Data collection and management APIs
  • Tag management support. Works with leading utilities.
  • Warehouse-based storage for reporting and analysis
  • Warehouse sync frequency: 30 minutes
  • Store visitor/customer traits. Import your own first-party data.

Reporting

  • Real-time website and event reporting
  • Acquisition reporting: source, channels, landing pages, forms submitted, campaigns
  • Engagement reporting: events, event categories, pages, screens, tags
  • Segment level reporting: analyze your qualified visitors
  • Export audiences with tags, landing pages, first and last touches, UTM parameters
  • Continuous data aggregation. Fresh data appears within 30 minutes

Management

  • Role-based access to Leads, features, and integrations
  • Assign Leads to teammates
  • Send Leads to specific teammates via email
  • GDPR-compliant tracking and PII protection
  • Quick actions to share Leads and export triggers
  • Upgrade, downgrade, or pause subscription
  • Do-not-track configurations

Integrations

  • CRMs: Pipedrive, Salesforce, Zoho, Copper, Close
  • Mailchimp, Intercom, Calendly
  • WordPress, Wix, Webflow
  • Google Chrome, Gmail, Outlook
  • Zapier, Make(Integromat), Cookiebot
  • Facebook Lookalike Audiences
  • Linkedin Insight Tags
  • Google Ads remarketing
  • Twitter Website Activity Custom Audiences
Works with all major newsletter and cold email software products View all Integrations

API

  • Identify Leads API
  • Configurable website tracking
  • Custom event API
  • Apply tags API
  • GDPR-compliant Consent API
  • REST API
  • Webhooks

Support

  • Training videos and documentation
  • Email and chat support
  • 18x5 availability
  • Add-on: Professional services available

Frequently Asked Questions

Can Salespanel really identify up to 67% of B2B visitors?

A comparative test of 20,000 IP addresses showed that Salespanel Account Reveal could recognize up to 67% of visitors, outstripping the nearest competitor by a notable 30%. For most B2B businesses, Salespanel can reveal over 35% of accounts on average (still higher than the competition). We have industry-leading match rates and accuracy.

How does Salespanel Account Reveal fare against the competition?

Salespanel provides industry-leading match rates thanks to it being powered by a database of over 5 billion IP addresses. It beat our nearest competitor by 30% during testing. Feel free to compare the data with competitors before you purchase. Salespanel also provides features like real-time customer journey tracking, lead scoring, segmentation, website personalization, etc., that are not available in competing products.

How does pricing work?

Unlike many of our competitors, we do not charge you based on the number of leads you identify from your website, which can either fluctuate or charge you incorrectly for unqualified leads. Instead, Salespanel charges you based on the number of unique visitors you get on your website every month.

How is Salespanel’s database in Europe and the United States of America?

Account Reveal has a globally strong database. In both the EU and the USA, we have industry-leading match rates and accuracy.

Is Salespanel Account Reveal GDPR-compliant?

Yes. Account Reveal does not identify individual citizens but only the companies they work from. Individuals are only tracked (automatically) when they sign up using a form, live chat, or emails. We can also help you with your consent acquisition framework.

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